An event that takes place in grocery store & liquor store settings. Off premise events are  locations where the customer purchases alcohol and has to consume it OFF the premise. These events will require rockstars to a bring table, table cloth, unbranded ice bucket & bottle opener.

Creating Customer Experience

Step 1: Meeting and Greeting Customers

  • Approach
  • Acknowledge
  • Build Rapport
  • Positive Greeting
  • First Impressions

Step 2: Demonstrating Product

  • Educate consumer, share features
  • Offer sample
  • Overcome objections

Step 3: Ask for Feedback

  • Ask open ended questions
  • Take notes for recap
  • Offer suggestions for alternative product (if needed)

Step 4: Closing the Sale

  • Invite purchase
  • Share any promotions
  • Have product accessible and ready for consumer to take
  • Thank customer